Area Sales Manager

We have vacancies in multiple Locations – Goa, Mohali, Bikaner, Lucknow, Ratnagiri, Kolhapur, Bangalore, Mangalore, Mumbai, Navi Mumbai, Calicut, Kerala, Amritsar, Pune, Hyderabad, Indore, Andra Pradesh, Calicut, Baroda, Delhi, Gurgaon

Successful performance requires

• a high degree of people management skills,
  • planning & analytical skills to handle complex situations,
  • taking the full responsibility for decisions and repercussions,
  • strong communication and negotiation skills and
  • clear commitment and vision to lead the team.

Detailed Responsibilities (non-conclusive):

1. Meeting volume and value objectives of the assigned territory within budget, time and policy parameters through efficient control of the distributor network and staff.
2. Planning, implementing and monitoring all traditional sales activities within the assigned territory as an entrepreneurial manager, particularly providing an annual drive- plan for the whole territory in collaboration with the Traditional Trade Manager.
3. To support the Regional Sales manager in Sales Forecasting SKU wise for his/her territory based on sound analysis and support the production team for correct production planning.
4. Guiding the Business Development Executives/Officers to appoint and sustain profitable distributors partners
5. Should have regular contacts and visits to company distribution centers. To help the commercial team by conducting regular audits from time to time.
6. Close contact with and internal consultancy to the Marketing Team at planning and implementing consumer- and POS-driven activities in traditional channels
7. Responsible for executing visibility norms across the territory as per company standards. Is also accountable for tracking and maintaining all company merchandising elements in his/her territory
8. Is responsible for product launch planning and its execution in his/her territory.
9. Pro-active, regular contact with the Regional Sales Manager/RLUM and with the relevant team-members of Company India, particularly the marketing & supply chain team
10. Regular and timely reporting along pre-defined formats to relevant internal stake- holders
11. Be involved on recruitment of Business Development executives/officers and their
12. timely appraisal including identification and development of potential.
13. Lead from the front to drive and motivate his/her team of Sales Officers, through regular sales contacts and On-The-Job-Trainings training.
14. Pro-active daily contact to the local distribution partner(s) to support their business, and to gradually build on infrastructure parameters to take the Company business forward.
15. New Business development: Constantly seeking new opportunities to increase and extend the scope of NIVEA’s business operations in close cooperation with the Traditional Trade Manager
16. Extensive traveling within the region in order to get market insights from the total territory.
17. Documentation and seeking prior approval of all trade expenses for audit purposes
18. Track competition activities monthly. Document and communicate the same to the marketing & sales management team in the monthly review meeting.

Required Qualification:

• Education: Post-graduate, MBA in Sales and Marketing preferred
• 5+ years of experience in managing general trade in a region
• Excellent MS-Office skills
• Languages: excellent command of spoken and written English

Organization:

The Area Sales Manager will report into the Regional Sales Manager. The Regional Sales Manager role reports in the National Sales Director role.

Business Development executives/officers will report to the Area Sales Manager.